Pure Forever Blonde Shampoo 300ml

$29.65 $32.95
Same day shipping on orders placed Mon-Fri by 3:45pm AEST.

A gentle cleansing shampoo that repairs while reducing unwanted gold/yellow tones in all blonde hair types.  Helps rejuvenate dull, yellow looking blonde hair caused by natural elements, swimming, UV, chemical treatments or frequent heat styling. Enriched with selective treatment oils this conditioner leaves hair feeling soft, smooth and silky.  


  • Sulfate, paraben & gluten free
  • Vegan friendly
  • UV, thermal & humidity defence
  • Reduces gold/yellow tones


  • Organic Melon Oil, Shea Butter & Argan Oil: rejuvenates dull, yellow looking blondes 
  • Blue Cypress: deposits blue/violet pigments onto the hair shaft eliminating yellow tones
  • Pure Organic Complex: repairs and strengthens damaged hair while promoting intense hair nutrition, softness and shine