MUVO Wild Berry Shampoo's moisturising formula helps enhance natural and colour-treated brunettes and redheads with rich burgundy, deep garnet, or luxurious ruby hues. Additionally, it nourishes and protects hair, leaving it with a luminous shine and hydrated feel. The shampoo also prevents colour from fading, making it perfect for adding cool red tones to medium to dark brunette and red hair, as well as maintaining or reviving cool cherry and "cowboy copper" shades in between salon appointments.